Camp Polidor as a great tourist story of a small family camp

first_imgThe small family camp Polidor in Istrian Funtana is recording excellent results, and with a capacity of 300 guests it is one of the few camps that is open all year round.It opened in July 2015 and has achieved 7.000 overnight stays in the last six months of that year. Already in 2016, it recorded an increasing trend of overnight stays, reaching the number of 24.000 overnight stays. Only from the beginning of October 2016 to the end of March, 3.360 overnight stays were realized, which proves that it is possible to extend the season more than the standard three months during the summer and increase the number of jobs throughout the year. By the way, 35 workers are employed in the camp during the full season.”This year we have 20-30 percent better booking, and in June we expect a growth of 60 percent”Gulia Ukušić from the Polidor camp points out and adds that June will be the most successful tourist month this year because of the guests from Germany and Austria who had the best dates for the holidays. Small family camps are a “new” tourist trend that certainly has its audience and its own story, and the biggest advantages are the personalized and closer approach as with the hosts in family accommodation, and the focus on quality, not quantity.15 million kuna invested in the opening of the camp, and this year they are investing an additional 4,5 million in swimming pools and luxury tentsCamp Polidor generates revenue of 2016 million kuna in 3,5, and this year, given the increase in capacity, it expects an increase of 10 percent. HRK 15 million has been invested in the project of opening the camp, and this year another HRK 4,5 million is being invested in additional facilities and accommodation facilities. Camp Polidor is preparing many novelties, and the most important is the construction of two swimming pools, one for adults and the other for children with water attractions, which together with the pool bar will open in April. In addition, seven new luxury mobile homes and 12 luxury glamping tents are being introduced this year, offering special breakfasts in baskets.In order to extend the season, ie to solve the problem of seasonality, we must sell diverse, authentic and quality content because the motive for coming is not accommodation, but a tourist destination. They are well aware of this in the Polidor camp, which, in cooperation with local entrepreneurs, sells various thematic content and additional content. “In the pre- and post-season, we work with local service providers and a variety of experiences, from bike and wine tours, fish picnics to touring various attractions, such as Dinopark for children or going fishing. We have to take advantage of all that is offered to us in the area, all the attractions and experiences because they motivate guests to come out of season. ” concludes Ukušić and adds that this year they have concluded various new partnerships from which they expect a lot and that now they just need to nicely pack the whole tourist story and just tell it to the guests.Polidor has already received numerous awards, among which INOVACAMP 2016 stands out for its innovative concept of providing high-quality personalized service. The owners of the camp cultivate a personalized approach to each guest, and the innovation is manifested primarily in the multi-purpose building with numerous facilities for guests in the winter months. In the heated rooms there is a bathroom with toilets for children and the disabled, showers, family bathroom, space for hand washing and dishes and even a shower for pets. The building also includes a children’s playroom with a large slide, a small fitness room, and massage and billiards areas. In the second building, on the other hand, there is a room for socializing with a fireplace and a TV for socializing in the winter. Near the camp there is a modern beach to which guests are transported by train.In addition to the quality accommodation that is taken for granted, in the Polidor camp they sell quality service and content and through synergy with other local entrepreneurs make a winning combination and formula for a great tourist story. See how they do it on the camp website  www.campingpolidor.com, which is more than modern and functional, which is certainly the point of the “and” of this great tourist story.last_img

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